Wednesday 23 June 2021

15 Best Free Advertising Sites for Business Owners & Marketers


Adding your products and services to free advertising sites is a quick, easy, and affordable way for your business to gain exposure. This is especially true for local businesses.

The majority of free advertising sites are built for local businesses in a classified ads layout and structure.

However, as you’ll see, the beginning of our list is focused on other free advertising options that many marketers searching for free add space are much more interested in.

And thanks to free business advertising sites, you don’t have to choose between reaching your target audience and spending all of your limited marketing budget for a single campaign.

Here are the 15 best free advertising sites for entrepreneurs and digital marketers in 2021:

  1. Facebook Messenger
  2. Google My Business
  3. Facebook Marketplace and Facebook Shops
  4. eBay
  5. Craigslist
  6. Locanto
  7. Oodle
  8. OLX
  9. ClassifiedAds
  10. Adpost
  11. Gumtree
  12. Sales Spider
  13. PennySaver
  14. Geebo
  15. Hoobly

Ready for the ultimate list of free advertising sites? Let’s go!

#1. Best Free Advertising Sites: Facebook Messenger

If you’re a digital marketer, chances are that one of your main channels is Facebook.

But did you know that you can use Facebook Messenger for business? And more than 1.5 billion people actively use Facebook Messenger chat.

However, less than 1% of businesses are engaging with their audience on this proven channel.

Free Advertising Sites: Messenger for Facebook and Instagram

To get the most out of Facebook Messenger marketing, you need a chat platform to connect with customers at scale.

And MobileMonkey is most well recognized Facebook chat marketing platform, and you can use it to advertise to your entire audience on Facebook for free.

MobileMonkey Facebook Messenger chatbots allow you to engage with your audience with marketing automation tools such as:

All the Messenger contacts captured by your Facebook Messenger bot can be added to other MobileMonkey marketing channels. This includes SMS text messaging, native live chat for your website, and other web chat apps like Instagram and WhatsApp.

This way, you’ll be able to build user profiles, see their entire history across channels, trigger messages based on their behavior, and opt them into other campaigns.

Check out the top 7 Facebook ad hacks of all time for more ad ideas! 

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#2. Best Free Advertising Sites: Google My Business

Google My Business is an online directory that lets you connect with customers across Google Search and Google Maps for free.

To get started on Google’s free advertising site, all you need to do is submit the URL of your professional website and some additional details about your business.

In turn, Google My Business incorporates this information into their listings in order to ensure your site appears when users search relevant content categories.

Google My Business: Free Advertising

You can post photos and offers to your profile to show what makes your business unique, and give customers reasons to choose you every time.

Google My Business gives your customers more ways to reach you – by calling, messaging, or leaving reviews. Additionally, you’ll be able to see how customers are engaging with your business profile, whether that’s clicks, calls, bookings, follows, etc.

#3. Best Free Advertising Sites: Facebook Marketplace & Facebook Shops

Facebook’s online Marketplace features advertisements that have a high potential of reaching your target market.

Roughly 800 million people use Facebook Marketplace every month.

Facebook Marketing is a dominant force in customer acquisition and has been upgrading its platform for a long period with a lot of emphasis on online shopping.

And we’ve already covered how you can use Facebook Messenger to facilitate the sale of your products online.

Since the advent of Facebook Marketplace and Facebook Shops business pages, the social media platform has provided functions that imitate those of the best classified ads sites.

Best Free Advertising Sites: Facebook Marketplace & Facebook Shops

Facebook Shops launched in May 2020 and will be rolled out incrementally over the next year.

Creating a Facebook Shop is free and only takes a few minutes to set up. Businesses can choose the products they want to feature from their catalog and then customize the look and feel of their shop with a cover image and accent colors that showcase their brand.

Now that Facebook Shops are live in the US, the implications of this entirely new sales channel are enormous, especially for D2C brands.

The platform has proved to be an especially effective tool for selling cars, real estate, furniture, and retail products. Whether you want to sell t-shirts or get cash for a used company vehicle, Facebook can help you make money.

#4. Best Free Advertising Sites: eBay

eBay is still one of the best free high-traffic advertising sites you can post on if you want to reach a large number of potential clients.

With more than 30 international sites and a wider presence in over 100 countries worldwide, eBay is a fantastic marketplace to sell on, particularly if you’re looking to expand your business overseas.

Free Advertising Sites: Ebay

Due to its size and status, as well as good search engine optimization (SEO) rankings, eBay listings result in more visibility than the majority of other websites.

Additionally, eBay has a good social media presence and follower base. And unlike many other free advertising sites, eBay has an interactive interface that makes it easier to publish free advertisements.

#5. Best Free Advertising Sites: Craigslist

Craigslist remains a popular destination for finding products and services to buy and sell, and is still one of the top 50 most frequented sites as of October 2020.

Business owners and marketers can advertise both B2C and B2B products or services on Craigslist. 

Craigslist is a powerful ad platform that has many subcategories such as jobs, services, housing, events, and merchandise. Therefore, subcategories enable your ads to reach a wide range of audiences. 

They have a good social presence and is quite popular in most of the countries.

Perhaps the most well-known classified site today, Craigslist is impressively ranked in the top 30 most visited websites in the U.S. This platform has a huge lineup of categories that allows you to sell just about any product or service. 

These categories are so diverse that they range from automotive and beauty services to computer parts and parking spots.

Best Free Advertising Sites: Craigslist

Currently, Craigslist allows users to post ads once per geographical area every 48 hours. Posting ads is free for almost all products, with the exception of vehicles and furniture ads that may require a small fee. 

Posting ads for services will also require a small fee, but you’re guaranteed a full 30 days when you pay for ads.

One downside to Craigslist is that the site has been used for illegal activity quite a bit over time. So, you need to make sure that your ads aren’t too “spammy,” especially if you’re posting ads with a newly created profile.

Although Craigslist feels a bit outdated, Craigslist it’s still among the leading classified free business advertisement sites and has considerably good engagement rates.

#6. Best Free Advertising Sites: Locanto

Locanto is a traditional free advertising site that’s available in 60 countries.

Similar to Craigslist, you can use Locanto’s online classifieds site to sell products and services, connect with job seekers, and find/list places to live. 

One key difference, however, is that Locanto is great for businesses trying to build, or with an existing large community presence. And that’s because Locanto has uniquely prominent categories for selling event tickets, leisure activities, classes, and community-based services.

Free Ad Sites: Locanto

Although not common, some cities may require a premium account to post ads. However, Locanto is a truly free advertising website for the vast majority of users. 

Another differentiator from Craigslist is that Locanto ads stay live on the site for 60 days, as opposed to 30.

Ads on the platform include options to include images, video, and hypertext mark-up language that link back to your website.

Lastly, another popular feature of Locanto is its analytics and social media buttons. Although limited, these features are a neat addition that allow you to better manage traffic to your ads.

#7. Best Free Advertising Sites: Oodle

Another top free advertising site to consider marketing a small business from is Oodle.

Oodle is one of the largest free ad networks in existence because you can connect your social media accounts, as well as local listings from sites like eBay, ForRent.com, newspapers, and more.

In fact, Oodle actually powered Facebook’s original Marketplace.

Best Free Advertising Sites: Oodle

One advantage to Oodle is that the platform plays well with social media. For example, you can connect your Oodle account to your Facebook Business Page and post an update immediately when you run new Facebook ads.

Furthermore, Oodle has a partnership with Advertigo, which is also a free online advertising site. This allows you to also feature your Oodle listings on Advertigo, and vice-versa, which increases your ads reach.

The platform is especially good for advertising products and services aimed at consumers, such as moving and storage, landscaping, maintenance work, as well as pet sitting and grooming services.

Lastly, if you’re really loving the business you generate from Oodle’s free ads, you can upgrade to access additional features, such as the ability to include a link to your website.

#8. Best Free Advertising Sites: OLX

OLX is part of a well-recognized network of leading marketplaces present in 30+ countries with 20+ brands.

In fact, OLX claims to be the world’s fastest-growing network of trading platforms and has 300 million people visit the site every month.

Best Free Advertising Sites: OLX

OLX unlocks value for customers by providing platforms where you can buy or sell a home or car, find a job, sell things you no longer need, or find a great deal. 

Thousands of entrepreneurs and businesses find their customers on OLX every year with free user-genearted ads.

#9. Best Free Advertising Sites: ClassifiedAds

ClassifiedAds is a free ad listing website with as many categories to buy and sell services as any of the other free advertising sites on this list.

Unlike many of the other classified ads websites, such as Craigslist, ClassifiedAds.com is 100% free to use. Meaning it’s free to post an ad, free to browse listings, free to contact sellers, etc.

Free Advertising Sites: ClassifiedAds.com

ClassifiedAds does a good job of monitoring and filtering the content posted on the site, so you can be confident that your ads won’t be drowned out by spam and disengaged site traffic.

It also features well-defined categories and strong search functions.

Lastly, ClassifiedAds provides the following three items for ad listings: 

  • Hypertext Markup Language (HTML) 
  • Adding a backlink to your website
  • Contact forms

#10. Best Free Advertising Sites: Adpost

Adpost is another free classified ads website that’s similar to Craigslist. 

The platform has a presence in over 1,000 cities in over 500 regions, as well as over 30 million views a month and thousands of daily replies to listings.

Free Advertising Sites: AdPost classified ads

Apdpost has a freemium pricing model where you receive the following on the free plan:

  • Run basic classified ads for 30 days
  • Free ad renewal to max 90 days
  • Displays up to 100 photos and 1 video

If you wish to upgrade to paid ads, there are four enhancements to choose from, such as priority ranking and country-wide targeting options. Each of the four ad enhancements cost $9.99 and include the following:

  • Runs for 30 days, free renewal to max 180 days    
  • Displays up to 100 Photos + 1 Video
  • Page Views / Replies Counter

Adpost claims that each ad enhancement option increases average daily views by at least 3X.

#11. Best Free Advertising Sites: Gumtree

Gumtree has slowly gained strong global recognition since its start in the United Kingdom. However, the site is still largely focused on its UK population.

This classified ads site offers free and paid advertisement opportunities for both business and consumers.

Best Free Advertising Sites: GumTree

Gumtree has proven itself as an effective free advertising platform to generate more sales through enticing advertisements.

The site has 13.8 million unique visitors per month, as well as 10.1 million replies per month. This implies that Gumtree has significantly higher traffic than many of its competitors because they report their traffic in ‘unique’ visitors, as opposed to total pageviews. 

Gumtree is especially useful for service businesses looking to reach new customers in their locale.

The platform includes the following features:

  • Advertisements stay live for 60 days to maximise opportunity to reach new customers.
  • Ability to include a detailed description and up to 9 pictures.
  • Freedom to update your advertisement at any time, free of charge.
  • Access to a dedicated account manager to assist you with posting ads.
  • Access to Pro Console to track performance of adverts.
  • Option to buy add-on opportunities to create more stand out for your advert.

Combined, these items make Gumtree one of the best free online advertising sites.

#12. Best Free Advertising Sites: Sales Spider

Adding Sales Spider to your free advertising sources is a way to mix up the reach of your other free advertising activities.

Sales Spider has approximately 2.2 million members and is growing by thousands a day.

Sales Spider helps SMB owners and executives grow their businesses and is completely free to register. The company has multiple technology patents pending.

Free Advertising Websites

Unlike other free classified ad sites, Sales Spider is notable for its collaboration with retail giants such as Walmart, Macy’s, and Amazon.

Sales Spider is one of the largest free social networks where business owners can find free sales leads and prospect lists, as well as free business directories and free business forums.

The platform’s self-serve ad campaigns include the following:

  • Advertise for as little as $5 a day.
  • Manage your own campaign.
  • Perfect for limited budgets.
  • Advertise to business owners by location and specific industries. 

#13. Best Free Advertising Sites: PennySaver

If your business is focused on selling locally, then PennySaver USA is the kind of free high-traffic advertising site worth considering. 

PennySaver claims that it is the “largest direct mail shopping publication in the U.S.” and reaches more than 11 million Americans every week.

PennySaver advertising online

When you land on PennySaver’s site, you’ll see the “Place Free Ads” option on the top-right of the homepage. Placing an ad is as easy as clicking that option, using their ad builder, and publishing.

To officially place your ad, you of course will need to provide your contact information, but other than that, placing an ad on PennySaver is completely free.

After signing up, your ads get exposure on PennySaver’s various affiliate and subsidiary sites in the appropriate categories.

#14. Best Free Advertising Sites: Geebo

Geebo prides itself as a “safe community classifieds” option. One of the largest issues with free advertising sites, especially classifieds, is the amount of scams and spam on the platform.

Geebo goes the extra mile to help build, protect, and connect communities. They’ve even developed a unique automated system to scan ads for potential unsafe and illegal activity. And Geebo is continually updating to keep current with the criminal activity trends occurring on other sites.

Best Free Ad Sites: Geebo

While assuring that your own ads are legitimate and follow guidelines may increase the time it takes for your ad to be included on the site, the benefits are clear.

  • Your ads will be trusted by visitors.
  • Ads will not be diluted by thousands of fake or bot generated ads.
  • Measuring ad performance is much more accurate and predictable. 

Another great part of posting on Geebo is the fact that your product listing may be shared on Geebo’s social media channels, which have over 60,000 followers combined.

If having the safest platform possible is your priority, Geebo counters Craigslist by taking precautionary measures to keep users safe. Before a classified ad goes live on Geebo, the company will review your listing.

In fact, in 17 years of operation, Geebo claims to have never had any problems with illegal activity.

So if you’re concerned about quality and want a free/low-cost advertising option, consider placing ads on Geebo.

#15. Best Free Advertising Sites: Hoobly

Hoobly is similar to Geebo in that it’s a classified ads site that takes above average security measures.

Again, the point of additional security measures on free ad sites is to minimize criminal activities and spam. This makes for a much better user experience.

And the reason why security is especially appreciated on Hoobly, is that the platform has shifted its main focus on the pet and animal market.

You don’t want to buy a cute puppy for x-dollars, just to find out that you’ve been scammed.

Hoobly is a no-frills free advertising site that is available for over 30 countries, with its most prominent presence in the United States.

free advertising sites - Hoobly

You can also take advantage of Hoobly to sell your own products, too, especially if your product can fall under one of the website’s major categories. This includes categories specific to art, clothing, jewelry, real estate, and vehicles.

Posting an ad does require you to create an account and complete your email verification. This adds a layer of safety to the platform that many other free advertising sites don’t have.

Looking for More Marketing Tools?

If you’re looking for even more marketing tools, look no further. Browse through hundreds of marketing tools in the following lists:

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Important Next Steps

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